(Source: Thales blog) Recently the headlines have been dominated by infected enterprise software that has resulted in malware and hackers gaining access to mission critical infrastructures, taking control of systems, and stealing data. There also doesn’t seem to be a...
Written by Joe Poh – Doctoral candidate at UOW Malaysia KDUPublished on 5 January 2021 The increase of IP-based software has resulted in increasingly more companies across different industries practicing software monetization to improve their revenue stream. There are...
Written by Joe Poh – Doctoral candidate at UOW Malaysia KDUPublished on 16 December 2020 It is a natural evolvement, that if a company intends to practice software monetization, they will start the attempt by using in-house resources to build it. This category is...
For decades, cable was king when it came to entertainment. As broadband Internet quickly spread during the 2010s and users wanted to access content from their mobile devices, over-the-top (OTT) media quickly outpaced cable. Today, there are over 600 million OTT...
Written by Joe Poh – Doctoral candidate at UOW Malaysia KDUPublished on 23 November 2020 What is the driving force behind the need for software monetization? There may be various answers, but the growth of emerging technologies can be a critical factor. In the past...
Written by Joe Poh – Doctoral candidate at UOW Malaysia KDUPublished on 9 November 2020 The financial impact of technology and software-related products is immense. To quote Jeff Immelt (of GE): “The notion that there is huge difference between the industrial world...